The current coupon system is fantastic. It prevents spamming coupons everywhere.
However, sellers need a way to send out coupons to customers who want
discounts. Like a coupon code.
Seller can create a coupon code
Set limitations, expiration date, and other information.
Then the seller can send out the coupon on their social media or other mass communication
services to draw in customers. Current "codes" are based on the trustworthiness
of a seller instead of a system code. This code could still not be mass messaged
to BL members because the system is only generating a store specific code and
not a coupon for a specific person.