| Discussion Forum: Thread 292176 |
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| | | Author: | _djm  | | Posted: | Jul 2, 2021 16:36 | | Subject: | Designer Program - Limit of 1 then later on 5 | | Viewed: | 163 times | | Topic: | Designer Program | |
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| Given the disappointment expressed by a number of BrickLink users with regard
to missing out on the chance to buy one of the round 1 Designer Program sets,
perhaps BrickLink would consider the following for subsequent rounds.
a) For the first week following the start of a round, the maximum number of sets
that can be purchased is one.
b) After the first week, the maximum is increased to five.
This approach would increase the number of users who could buy a set while still
allowing LEGO the certainty of obtaining the necessary volume of sales to make
the program viable.
Regards,
David
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| | | | | Author: | Tracyd | | Posted: | Jul 2, 2021 16:39 | | Subject: | Re: Designer Program - Limit of 1 then later on 5 | | Viewed: | 63 times | | Topic: | Designer Program | |
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| In Suggestions, _djm writes:
| | Given the disappointment expressed by a number of BrickLink users with regard
to missing out on the chance to buy one of the round 1 Designer Program sets,
perhaps BrickLink would consider the following for subsequent rounds.
a) For the first week following the start of a round, the maximum number of sets
that can be purchased is one.
b) After the first week, the maximum is increased to five.
This approach would increase the number of users who could buy a set while still
allowing LEGO the certainty of obtaining the necessary volume of sales to make
the program viable.
Regards,
David
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It is viable at 5x the current limit, thou they need a better choosing of projects.
Whether they want to is another story.
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| | | | | Author: | gideon84 | | Posted: | Jul 2, 2021 19:32 | | Subject: | Re: Designer Program - Limit of 1 then later on 5 | | Viewed: | 85 times | | Topic: | Designer Program | |
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| In Suggestions, _djm writes:
| | Given the disappointment expressed by a number of BrickLink users with regard
to missing out on the chance to buy one of the round 1 Designer Program sets,
perhaps BrickLink would consider the following for subsequent rounds.
a) For the first week following the start of a round, the maximum number of sets
that can be purchased is one.
b) After the first week, the maximum is increased to five.
This approach would increase the number of users who could buy a set while still
allowing LEGO the certainty of obtaining the necessary volume of sales to make
the program viable.
Regards,
David
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I don’t disagree. I think the real issue is how LEGO has far underestimated the
popularity of some of these sets though. Also, by incentivizing the buyers to
pre-order quickly with the idea of “limited production,” they (TLG) unknowingly
/unintentionally encouraged scalping. I bought multiple sets of one certain project,
but I bought it because I really like the theme and will do so regardless how
many sets LEGO makes them.
Personally, I think another solution is to increase the production of number
of sets altogether(to 20,000, for example) or simply let people continue to order
until the end of the crowdfunding period, with the limit staying at 5. This way,
all parties involved will get what they want. IMO, if a project isn’t attractive
enough to get past the 3k threshold without making it “exclusive” or “limited,”
it simply isn’t a project worth being made anyways.
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New Zealand, Auckland
USA, Texas
