Discussion Forum: Thread 265436

 Author: allenafol View Messages Posted By allenafol
 Posted: Mar 25, 2020 10:46
 Subject: Money off code to distribute
 Viewed: 150 times
 Topic: Suggestions
 Status:Open
 Vote:[Yes|No]
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allenafol (521)

Location:  United Kingdom, England
Member Since Contact Type Status
Jul 30, 2018 Contact Member Seller
Buying Privileges - OKSelling Privileges - OK
Store: AllenAfol
Hi,

I think it would be great if you could generate a code for your store so people
could enter it for a discount.

This would be good for marketing on social media rather than having to issue
individual coupons.

Is there any chance this could be developed?

Thanks,

Allen.
 Author: popsicle View Messages Posted By popsicle
 Posted: Mar 25, 2020 11:10
 Subject: Re: Money off code to distribute
 Viewed: 40 times
 Topic: Suggestions
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popsicle (5767)

Location:  USA, Washington
Member Since Contact Type Status
Feb 21, 2006 Contact Member Seller
Buying Privileges - OKSelling Privileges - OK
Store: ConstrucToys
In Suggestions, allenafol writes:
  Hi,

I think it would be great if you could generate a code for your store so people
could enter it for a discount.

This would be good for marketing on social media rather than having to issue
individual coupons.

Is there any chance this could be developed?

It would be effective in driving traffic to the site.

Interested in reading other inputs. What are the downsides (if any) to the idea.

-Cory
 Author: infinibrix View Messages Posted By infinibrix
 Posted: Mar 25, 2020 11:20
 Subject: Re: Money off code to distribute
 Viewed: 36 times
 Topic: Suggestions
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infinibrix (2604)

Location:  United Kingdom, England
Member Since Contact Type Status
Jul 1, 2013 Contact Member Seller
Buying Privileges - OKSelling Privileges - OK
Store: infinibrix
In Suggestions, popsicle writes:
  In Suggestions, allenafol writes:
  Hi,

I think it would be great if you could generate a code for your store so people
could enter it for a discount.

This would be good for marketing on social media rather than having to issue
individual coupons.

Is there any chance this could be developed?

It would be effective in driving traffic to the site.

Interested in reading other inputs. What are the downsides (if any) to the idea.

-Cory

The downsides would be that you have to give a discount!
 Author: superchicken77 View Messages Posted By superchicken77
 Posted: Mar 25, 2020 11:25
 Subject: Re: Money off code to distribute
 Viewed: 24 times
 Topic: Suggestions
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superchicken77 (503)

Location:  Canada, Ontario
Member Since Contact Type Status
Jan 9, 2013 Contact Member Seller
Buying Privileges - OKSelling Privileges - OK
Store: SuperChicken Bricks - GTA
This feature could have a usage limit too. For example, I could generate a coupon
code for 20% off and it would work for the first 10 orders.



In Suggestions, allenafol writes:
  Hi,

I think it would be great if you could generate a code for your store so people
could enter it for a discount.

This would be good for marketing on social media rather than having to issue
individual coupons.

Is there any chance this could be developed?

Thanks,

Allen.
 Author: infinibrix View Messages Posted By infinibrix
 Posted: Mar 25, 2020 11:32
 Subject: Re: Money off code to distribute
 Viewed: 30 times
 Topic: Suggestions
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infinibrix (2604)

Location:  United Kingdom, England
Member Since Contact Type Status
Jul 1, 2013 Contact Member Seller
Buying Privileges - OKSelling Privileges - OK
Store: infinibrix
In Suggestions, allenafol writes:
  Hi,

I think it would be great if you could generate a code for your store so people
could enter it for a discount.

This would be good for marketing on social media rather than having to issue
individual coupons.

Is there any chance this could be developed?

Thanks,

Allen.

Its actually a very good idea but I have a feeling it may take a bit of time
and effort to implement what with the long list of other things that are needed
but definitly one to think about
 Author: calsbricks View Messages Posted By calsbricks
 Posted: Mar 25, 2020 11:34
 Subject: Re: Money off code to distribute
 Viewed: 38 times
 Topic: Suggestions
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calsbricks (6023)

Location:  United Kingdom, England
Member Since Contact Type Status
Aug 12, 2008 Contact Member Seller
Buying Privileges - OKSelling Privileges - OK
Store: CalsBricks
In Suggestions, allenafol writes:
  Hi,

I think it would be great if you could generate a code for your store so people
could enter it for a discount.

This would be good for marketing on social media rather than having to issue
individual coupons.

Is there any chance this could be developed?

Thanks,

Allen.

Adding yet another facility to race to the bottom - are you sure that is a good
thing?

Whilst figures rarely lie - they also mislead people. The latest digital media
usage figures are shown below and that ia a heck of a lot of people using social
media - but conversely the other half + do not use it (we are one of those).
Let your store speak for itself with quality goods, wide variety and first class
customer service - that will drive people to it as well as encouraging them to
return and become regular buyers/customers. Why do it with discounts? There really
isn't that much real margin in selling Lego.

We see enough 40/50/60 + % sales notices in the forum to do us for a lifetime
without adding to it.

Voted no, needless to say.
 
 Author: infinibrix View Messages Posted By infinibrix
 Posted: Mar 25, 2020 11:56
 Subject: Re: Money off code to distribute
 Viewed: 31 times
 Topic: Suggestions
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infinibrix (2604)

Location:  United Kingdom, England
Member Since Contact Type Status
Jul 1, 2013 Contact Member Seller
Buying Privileges - OKSelling Privileges - OK
Store: infinibrix
In Suggestions, calsbricks writes:
  In Suggestions, allenafol writes:
  Hi,

I think it would be great if you could generate a code for your store so people
could enter it for a discount.

This would be good for marketing on social media rather than having to issue
individual coupons.

Is there any chance this could be developed?

Thanks,

Allen.

Adding yet another facility to race to the bottom - are you sure that is a good
thing?

Whilst figures rarely lie - they also mislead people. The latest digital media
usage figures are shown below and that ia a heck of a lot of people using social
media - but conversely the other half + do not use it (we are one of those).
Let your store speak for itself with quality goods, wide variety and first class
customer service - that will drive people to it as well as encouraging them to
return and become regular buyers/customers. Why do it with discounts? There really
isn't that much real margin in selling Lego.

We see enough 40/50/60 + % sales notices in the forum to do us for a lifetime
without adding to it.

Voted no, needless to say.

I think part of the idea is to draw people to the site that don't know about
bricklink

buts its like that flyer for the takeaway down the road, you ignore it! but then
if its saying get 50% off maybe you will look into it a bit more? Takeaway leaflets
are not the best example as I ignore them all anyway but I think you get the
idea....
 Author: calsbricks View Messages Posted By calsbricks
 Posted: Mar 25, 2020 12:06
 Subject: Re: Money off code to distribute
 Viewed: 33 times
 Topic: Suggestions
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calsbricks (6023)

Location:  United Kingdom, England
Member Since Contact Type Status
Aug 12, 2008 Contact Member Seller
Buying Privileges - OKSelling Privileges - OK
Store: CalsBricks
In Suggestions, infinibrix writes:
  In Suggestions, calsbricks writes:
  In Suggestions, allenafol writes:
  Hi,

I think it would be great if you could generate a code for your store so people
could enter it for a discount.

This would be good for marketing on social media rather than having to issue
individual coupons.

Is there any chance this could be developed?

Thanks,

Allen.

Adding yet another facility to race to the bottom - are you sure that is a good
thing?

Whilst figures rarely lie - they also mislead people. The latest digital media
usage figures are shown below and that ia a heck of a lot of people using social
media - but conversely the other half + do not use it (we are one of those).
Let your store speak for itself with quality goods, wide variety and first class
customer service - that will drive people to it as well as encouraging them to
return and become regular buyers/customers. Why do it with discounts? There really
isn't that much real margin in selling Lego.

We see enough 40/50/60 + % sales notices in the forum to do us for a lifetime
without adding to it.

Voted no, needless to say.

I think part of the idea is to draw people to the site that don't know about
bricklink

buts its like that flyer for the takeaway down the road, you ignore it! but then
if its saying get 50% off maybe you will look into it a bit more? Takeaway leaflets
are not the best example as I ignore them all anyway but I think you get the
idea....


Nothing wrong with drawing people to the site e.g. encouraging it for the right
reasons. Perhaps with TLG actually getting involved and some marketing effort
put in by the new owners that can be achieved without further discounting. A
lot of people are put off by discounts - not all, of course , There is so much
more to be done to the site and Lego's involvement needs to get stronger
and stronger - and that should pull more people here.

There will be people, some already, who think this is a good idea. In fact there
probably isn't anything wrong with it but we wouldn't use it as we aren't
interested in seeing 'how low can you go' - That isn't part of our
business model - it may be for others.
 Author: Leftoverbricks View Messages Posted By Leftoverbricks
 Posted: Mar 25, 2020 12:12
 Subject: Re: Money off code to distribute
 Viewed: 28 times
 Topic: Suggestions
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Leftoverbricks (1462)

Location:  Netherlands, Overijssel
Member Since Contact Type Status
Mar 11, 2012 Contact Member Seller
Buying Privileges - OKSelling Privileges - OK
Store: Leftoverbricks
In Suggestions, allenafol writes:
  Hi,

I think it would be great if you could generate a code for your store so people
could enter it for a discount.

This would be good for marketing on social media rather than having to issue
individual coupons.

Is there any chance this could be developed?

Thanks,

Allen.

You could use the store banner: "Request a quote and receive a discount for xxxx"
 Author: MidwestBrick View Messages Posted By MidwestBrick
 Posted: Mar 25, 2020 13:10
 Subject: Re: Money off code to distribute
 Viewed: 24 times
 Topic: Suggestions
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MidwestBrick (1149)

Location:  USA, Wisconsin
Member Since Contact Type Status
Oct 17, 2016 Contact Member Seller
Buying Privileges - OKSelling Privileges - OK
Store: A Midwest Brick Factory
In Suggestions, allenafol writes:
  Hi,

I think it would be great if you could generate a code for your store so people
could enter it for a discount.

This would be good for marketing on social media rather than having to issue
individual coupons.

Is there any chance this could be developed?

Thanks,

Allen.

What about your regular customers that might not be on social media? How do
they get the deals you are allowing for others?

Sounds like a grocery store where you need a keycard for some deals and then
an app for even more. To me, it is unnecessary when you have the power to reduce
prices or run general sales for all customers and advertise as such. I'd
be quite upset if I bought from a store, and then realized that I could have
saved 10% if I saw some advertisement from somewhere else. This is just like
when any of us buy something and then learn it was cheaper if we entered some
code at checkout.

PS: Any Grocery Store Managers or Corporate see this... STOP IT. I'm already
in your store. Just give me the best price you are advertising without having
to go through all the extra steps!

PSS: I understand fully how advertising works. I just think it is getting ridiculous.
Keep it simple for all of us customers, no matter what industry we are talking
about.
 Author: SylvainLS View Messages Posted By SylvainLS
 Posted: Mar 25, 2020 15:09
 Subject: Re: Money off code to distribute
 Viewed: 17 times
 Topic: Suggestions
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SylvainLS (32)

Location:  France, Nouvelle-Aquitaine
Member Since Contact Type Status
Apr 25, 2014 Contact Member Buyer
Buying Privileges - OK
In Suggestions, MidwestBrick writes:
  […]
Sounds like a grocery store where you need a keycard for some deals and then
an app for even more. To me, it is unnecessary when you have the power to reduce
prices or run general sales for all customers and advertise as such. I'd
be quite upset if I bought from a store, and then realized that I could have
saved 10% if I saw some advertisement from somewhere else. This is just like
when any of us buy something and then learn it was cheaper if we entered some
code at checkout.

PS: Any Grocery Store Managers or Corporate see this... STOP IT. I'm already
in your store. Just give me the best price you are advertising without having
to go through all the extra steps!

PSS: I understand fully how advertising works. I just think it is getting ridiculous.
Keep it simple for all of us customers, no matter what industry we are talking
about.

The goal isn’t to have every buyer pay the “best” price. This “best” price is
funded by the ones who don’t pay it.
IOW, you say “when you have the power to reduce prices or run general sales for
all customers,” but that’s the thing: they can’t afford to reduce the prices
for everyone, or it would be a tiny, unmemorable reduction. So they do the next
best thing: make you believe they reduce the prices often. Too bad you always
miss it.

And there’s lots of psychological reasons: feeling special, feeling the discount
is earned, remembering the prices are low even if you paid more, etc.

Also, people are different: You get upset when you realize you missed a discount
while others don’t care and just throw away coupons. And it seems to work because
they do it again and again (and they have the numbers to know if it’s efficient).
 Author: yorbrick View Messages Posted By yorbrick
 Posted: Mar 25, 2020 15:19
 Subject: Re: Money off code to distribute
 Viewed: 44 times
 Topic: Suggestions
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yorbrick (719)

Location:  United Kingdom, England
Member Since Contact Type Status
Apr 11, 2011 Contact Member Seller
Buying Privileges - OKSelling Privileges - OK
Store Closed Store: Yorbricks
In Suggestions, allenafol writes:
  Hi,

I think it would be great if you could generate a code for your store so people
could enter it for a discount.

This would be good for marketing on social media rather than having to issue
individual coupons.

Is there any chance this could be developed?

Thanks,

Allen.

You don't use Instant Checkout, so why not just put your code on facebook
or wherever, saying add it to the order comments. Then you can manually adjust.